Admin dashboard
Designed an account overview for Tulip’s move to usage-based pricing, helping executives and administrators understand usage, spot account health issues, and take action.
Usage-based pricing needed a clearer account story
Tulip was moving to usage-based pricing, but administrators had no single place to understand what their account was using or why they might need more. Important information was spread across account settings, static PDF reports, and third-party tools.
The fragmented experience made navigation slow, hid trends, and forced large customers to depend on manually prepared dashboards. We needed an accessible homepage that made the account legible without requiring every customer to configure it first.
Two audiences, one overview
Executives needed a bird’s-eye view of manufacturing health, unusual trends, and overall Tulip adoption. Account administrators needed the details behind those signals: workspace activity, station and app usage, approval requests, and operational alerts.
I designed the page to serve both levels. High-level metrics offered an immediate account pulse, while interactive modules created a path into the workspaces and records that administrators manage day to day.
A modular homepage that could grow with the product
The first iteration proved that modular cards could organize a dense set of information, but inconsistent colors, mixed interaction patterns, and a single global time filter made the page harder to read than it needed to be.
I reorganized the dashboard into three clear sections, established a more cohesive visual system, and moved timeframe and visualization controls into the graphs they affected. Each module could now evolve independently while still feeling like part of one account overview.
Making the next action visible
The final design highlighted the most important account usage data, surfaced notifications and quick actions, and let users reveal workspace details on hover. Alerts were paired with direct actions instead of ending as passive status messages.
The result replaced a collection of workarounds with a useful starting point for the account. It gave executives enough context to recognize a change and administrators enough depth to understand what to do next.